Chinese New Year – Year of the Dog
In 2018, Chinese New Year will be celebrated on Friday, February 16.
With a growing Chinese community in the past few years, Chinese New Year is becoming a more and more prevalent celebration of culture and tradition in Australia. Families gather and festivities are held in the Asian communities to welcome the new year in.
With the upcoming Year of the Dog, which signifies fortune, career, health, and love prospects, this is what we can expect to see as we have seen in the past few decades.
- Lots of red.
- Street festivals and markets are bustling with people and noise and displays of food, art and entertainment.
- The exchange of well wishes and chattering can be heard above the beating of the drums and the cymbals clashing for the lion dances.
- Occasional firecrackers exploding in the distance.
- A trade of red pockets/envelopes (which also happens in both a physical and digital environment) and blessings occur between the elders and the young at home
- A delicious feast is prepared and eaten before families visit the temples to pray for a prosperous future.
So why not join in the celebration by participating or gifting? To the Chinese, gifting is seen as a nice gesture and effort made that shows your level of involvement. And the key thing to know here is that the Chinese LOVE their red. Anything red will capture their eye and will be kept as a symbol of luck. At Turnkey this is one our favourite times of the year, so we are more than happy to help you with this.
Tags: Branding and Chinese New Year, Chinese New year, Chinese New Year Celebrations, Chinese New Year in Australia, Chinese New Year Promotional Products, Promotional Products, Turnkey Promotions, Year of the Dog